With social media nonexistent and information not oozing uncontrollably through every available screen, the music video would have been one of the chief ways musicians shaped how audiences viewed them. In addition to the said melting of our collective brains, the video is an insight into Hammer himself. The result is a truly epic 15-minute thrill ride that cost a whopping $4.2 million in today's dollars (last year's Boyhood cost $4 million and was 2.5 hours longer) and is guaranteed to melt your brain. Like a parachute pant-clad George Orwell, Hammer used the video for the not-quite-titular "2 Legit 2 Quit" to take us to a dystopian world where Hammer was, in fact, capable of quitting. In 1991, with 14.5 million sales of the previous year's Please Hammer, Don't Hurt 'Em under his elastic band, MC Hammer dropped the MC from his name and released Too Legit to Quit, a blistering response to a question that no one had asked.
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